BW: Workplace Experts has launched a campaign “It’ll do won’t do” to highlight its determination to be the best in the construction industry.
The fun and thought-provoking film illustrates the necessity for perfection in other professions such as hairdressers and restaurants, where the experience as well as the result are of equal importance to ensure a happy customer.
BW has always looked very hard at the results that it delivers for its clients and an overwhelming outcome of its research shows that it delivers great projects on time and to budget. However, the construction industry as whole lacks in creating a positive and memorable experience and journey and BW is highlighting this on behalf of the industry, reinforcing its own tireless mission to achieve perfection.
It is paramount to BW that customer experience is constantly improving, and that means knowing exactly who your customers are, through a complicated supply chain, and making sure that alongside the delivery of an exemplary product, BW deliver an experience to match. You wouldn’t expect a Michelin Star restaurant to have inexperienced chefs serving poor quality food!